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The way people use the Internet is changing immensely.  Just this week Nielson released a report stating that “social networking and blog sites capture more Internet time and advertising.”  The study states that:

Americans have nearly tripled the amount of time they spend at social networking and blog sites such as  Facebook and MySpace from a year ago, according to a new report from The Nielsen Company.   In August 2009, 17 percent of all time spent on the Internet was at social networking sites, up from 6 percent in August 2008.

Read the full study here: http://blog.nielsen.com/nielsenwire/online_mobile/social-networking-and-blog-sites-capture-more-internet-time-and-advertisinga/

Knowing this, it’s more imperative than ever to understand social media and how to use it for marketing purposes.  Some of the benefits of social media include:

•    Increased traffic to your web site
•    Increased ranking in search engines
•    Build consumer trust with direct access relationships
•    Become the go-to source in your industry (with the right content)
•    Your clients and customers can easily refer you by sharing links

Miss Ink offers a variety of services to help our clients take advantage of Internet marketing.  From social media education workshops to social media management to SEO-friendly copy writing to email newsletter campaigns, Miss Ink can help your company or organization grow through cost-effective Internet tools.

Contact us to set up your free phone consultation at (305) 537-6465 or info@miss-ink.com.

Become a fan on Facebook or follow Miss Ink on Twitter for more information on social media and campaign ideas.

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