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Assure vs. Ensure vs. Insure
posted on Oct 20 by Miss-InkToday’s Grammar Refresher is about the difference between ‘assure,’ ‘ensure’ and ‘insure.’ This lesson will help you ensure that you use these words in the correct context.
Assure: To give someone a guarantee that will ease his or her concerns.
Example: I can assure you that the store will have your order ready this afternoon.
Ensure: To take an action to make sure something happens.
Example: The waiter wrote down the customer’s order to ensure that the kitchen made it correctly.
Insure: Refers to guarantees made through insurance policies.
Example: The company insures automobiles.
As always, if you have any suggestions or requests for our grammar refreshers please email them to us at info@miss-ink.com.
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Miss-Ink
Misty owns and runs, Miss Ink, LLC, a boutique public relations firm offering communication and branding solutions to Miami.
One comment
nice post. thanks.
Comment by forex robot on February 5, 2010 at 1:47 am -