Latest from the blog
  • 9Jan
  • Go, Go Gadget Recycling Team!Recycle your electronics & support Miami-Dade schools                                   Related postsi.e. vs. e.g. Then vs. Than Assure vs. Ensure vs. Insure Loose vs. Lose Further vs. Farther ...Read more
  • 4Jan
  • Facebook Sweepstakes and What You Need to KnowPS: We’re giving away a Kindle Fire!                                   Related postsi.e. vs. e.g. Then vs. Than Assure vs. Ensure vs. Insure Loose vs. Lose Further vs. Farther ...Read more
  • 29Nov
  • 2012 TASTE OF BRICKELL TO HOST A HOLIDAY PRE-PARTY ON THURSDAY, DECEMBER 8th AT MARY BRICKELL VILLAGEThe event will benefit the Kristi House and feature delectable food samples as well as a fashion show.                                   Related postsi.e. vs....Read more
  • 19Nov
  • 10th Annual Taste of Pinecrest Seeks Sponsors and VendorsCelebrating 10 years of supporting our local public schools                                   Related postsi.e. vs. e.g. Then vs. Than Assure vs. Ensure vs. Insure Loose vs. Lose Further...Read more

Twitter feed

Testimonials
            Miss Ink is one of the most professional and result-driven communication companies in South Florida. The company’s knowledge of public relations and talent for creative branding has been a wonderful asset to my company. Matthew E. Ladd, P.A. Read more testimonials



photo

Affect vs. Effect

posted on Nov 16 by Miss-Ink

One of the most common questions that we receive at Miss Ink is what is the difference between ‘effect’ and ‘affect.’  In this week’s grammar refresher we’re going to break it down for you.  It’s actually pretty simple once you learn the tricks to remembering the meanings.

Effect:

Used when you are trying to convey a result or to say that something was caused.

Example:

The team’s new physical training regimen had a positive effect on its performance.

Affect:

Most commonly used as a verb and means ‘to influence.’

Example: The rain will affect water restrictions.

Quick Trick: Lessontutor.com lists a great trick for remembering the difference between these two words: How does the effect affect you?

If you have any suggestions or requests for our weekly grammar refreshers please email them to us at info@miss-ink.com.

P.S. – Did you know that Miss Ink offers proofreading and editing services through our copywriting division?  Email us for more information, including rates.

About the author

Miss-Ink

Misty owns and runs, Miss Ink, LLC, a boutique public relations firm offering communication and branding solutions to Miami.

One comment

  1. nice post. thanks.

    Comment by forex robot on December 9, 2009 at 1:37 am -

Allowed tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>